Recommendations for working with agents

🏷️ From £135
🎧 Admissions, marketing, senior leaders
📍 Online

Course Outline:

Modern boarding is diverse and vibrant, with almost one-third of UK boarders coming from overseas.

Recruiting internationally often means partnering with educational agents to promote schools abroad and ensure successful student placements. Agent relationships can vary widely. The BSA Certified Agent scheme guarantees quality, but schools can also take proactive steps to strengthen these partnerships.

This two-hour session covers how to find, build, and maintain effective agent relationships, featuring insights from BSA Certified Agents working across a number of regions, who will share firsthand advice and answer questions.

Join us to gain insights into the current global market, key drivers for international parents – and what agents really expect from schools.

Learning outcomes:

• Greater insight into the global boarding market
• Best practices for cultivating strong agent relationships
• Tips for maintaining and nurturing agent partnerships
• Fresh ideas for exploring new markets and opportunities.

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This event will be held jointly with:

Speaker:

Bethan Hudson MTIOB, Executive Director, Consultancy and Director, BAISIS/HIEDA

Bethan joined the BSA team as Training Manager in September 2017. She has worked in two independent boarding schools in the UK and Switzerland, where she was Housemistress to 36 pupils. After Switzerland, she became Pastoral Manager at an inner-city state academy before leading the Debrett’s Foundation training programme. At BSA, Bethan plans and manages Day Seminars, Conferences, INSET, and Consultancy, as well as serving as Director of BAISIS. Passionate about CPD, she believes boarding can be a powerful force for young people and is committed to ensuring staff are fully equipped to support their needs.